We are excited to share that we won a Silver award in The Design 100 London Design Awards in the category Marketing - Branded Experience with the VR workspace we launched at Clerkenwell Design Week in collaboration with UNStudio.
We are in great company: Moët & Chandon, Vodafone, Jaguar and Claridge's are the other category winners. The Design 100 London Design Awards celebrates excellence and courage of innovative design experiences.
And courageous we were: being the first furniture brand to bring a Virtual Reality experience to one of London's best design events!
It was an adventurous project which we took head on together with architecture and design firm UNStudio. United we tested the limits of VR, examined the future of workspace innovation and presenting our design collection in a disruptive way.
Experience the VR workspace for yourself on your phone, tablet and through VR goggles.
Photos by Sophie Mutevelian